Wednesday, 8 May 2013

Initial Idea's

After creating the mind map I began to think of natural light explosions , I did not want to do natural explosions such as volcanoes or earthquakes as I felt this was quite predictable . I am interested in the power that nature has to create these explosions and how our eye see them . 



The Northern Lights 
The Northern lights can be seen around the Northern hemisphere , they are a natural lunar explosion caused when the sun expels particles , when these particle near earths magnetic field they are forced to the Northern Pole . This is how the Northern Lights are created , they dance around the sky with beautiful colours , they are never the same every time they appear they are unique . This is something that reminded me of Illamasqua they are unique and are looking for the consumer market to celebrate this. When people visit the Northern lights they are left questioning did they really just see that ? This is something that should be encouraged within make up not because it is bad but because it is too beautiful to be true.





Image found : http://boomvisits.com/wp-content/uploads/2012/10/Northern-lights-Aurora-borealis-6.jpg
This image shows how the lights are also reflected onto water which changes the colour and structure of them . I really like how each colour holds its own but blends flawlessly in to the next . 
Image found : http://boomvisits.com/wp-content/uploads/2012/10/Northern-lights-Aurora-borealis-1.jpg
This looks like a green tornado , I like how the sky is not one solid colour and the snow has a variety of shades. The image is not over powdered by one colour . This is something that I will need to consider. 
Image found :http://i1.sndcdn.com/artworks-000014243989-1seycf-original.jpg?c831450
I like how the lights in thins image are fragmented, they appear to be scratching the sky . The water that lay underneath them almost looks afraid to take too much colour from them . 

Image found : http://www.govacations101.com/wp-content/uploads/2013/04/Nort
This image shows how blue and green are the most dominant colour hows the purples and red still remain powerful. I also like how the stars are visible through the lights , this shows some relation to the real . 
Image found : http://cg643410.files.wordpress.com/2012/01/world_canada_northern_lights_in_canada_022176_.jpg
hern-lights-Aurora-borealis-1024x578.jpg
This image is breathtaking the tranquil environment draws you in . I  would like to incorporate the movement and colour tones of the northern light in my images, I particular like this one as it is not over power . 

Water and Light 

Image found ; http://ak4.picdn.net/shutterstock/videos/1390171/preview/stock-footage-video-of-light-reflecting-on-the-ocean.jpg
When researching the Northern lights I began to think back to the original mind map, and the idea of water and reflection , this was also seen in the images with the northern lights. Light changes dramatically when cast over water. Water allows the reflection inhabit itself for a few moments . Again I like that no reflection will remain the same for any length of time , this could also represent the constant refreshing of Illamasqua . 
Image found : http://fc05.deviantart.net/fs71/f/2010/044/0/8/blue_moon_dark_sea_by_yuegene.jpg
I like how the water takes in the light and mixes the colour with its own. The rays should be bright white however it is clear to see as the night falls in the sea has taken the colour of the sky, this has been blended together . I would like to experiment with blending white and strong colours together , as i think that any harsh lines should be to define the face , the colours should be blended and added in layers . 
Objects can look obscured under water , leaving the eye to work out where the object actually is .
Image found http://blog.sea-bees.com/wp-content/uploads/2008/09/full_moon_sea_bees.jpg
This image shows how depending on the distance of the light the reflection will change . I would like to work on this for my final images I would like both my images to be well blended with only hints of intense colour . The styling will also reflect the loose, flowing  manner of the reflections .


Rainbow 
Image Found : https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhB-sm3DMn7G44h2jtSkcQMUFsKbzkDOJm_Zq4GURNoOBr86YJ4Jl6PpgTg4JUoFM0kd8yQYUwVMjDjeJWMzFjXcOr0Z6oEBvxcY6MYc661CGqY43IlYq-dL-9tWHnG3Li93zdrspAOOvE/s1600/rainbow.jpg
A Rainbow occurs when light and water droplets cast a reflection of a light spectrum . They only appear when directly opposite the sun and consist of 7 main colours. It is interesting to note that although there are some many different colours in a rainbow they all merge. I like how there is a second rainbow appearing in the distance that is not as strong in colour , this could be used in my images. The colour could be repeated in a different place just not as strong . 

Waterfalls
Image Found : http://weather.blogs.wkbt.com/files/2011/12/rainbow.jpg
Image found : http://www.hdwallpapersarena.com/wp-content/uploads/2012/06/Widescreen_Mountain_waterfall_005159_.jpg
Waterfalls can also create light spectrum's . However I am interested in the foam that is crated when the water hit the surface . I would like to use this movement in the hair, I would like to show stillness and movement as I believe this defines the idea's that I have been looking into . 
Image found : http://www.wallpaperpin.com/webdisk/stunning-waterfalls-nature-wallpapers.jpg
The mist that is cast off from the initial splash is interesting, I like how this covers up the main explosion . This is something I will be looking at in more detail with drawings . 
Image found : http://freetopwallpaper.com/wp-content/gallery/water-fall-ft/very-beautiful-hd-wallpapers-21.jpg
Image found : http://img.gawkerassets.com/img/18aewx1sh7spljpg/original.jpg
This image also shows the calm and the crash together. As well as the foam I like the lines of colour running through the sea like veins . 


Image found : http://eandt.theiet.org/magazine/2011/04/images/640_tsunami.jpg
When the Tsunami hit Japan in 2004 no one was aware of the devastating aftermath . This is one image of what happens when a wave hits land. This shows that not all water is tranquil , it is a dangerous element that should be respected . I would like to show this explosion with intense colour on the nails .

Clouds  
http://www.miamisci.org/hurricane/images/hurricanefelix.png
I found it interesting when researching that images of water, lights, nature and explosion have mostly been calm . This is an image from space which shows the formation of the clouds . I think the patterns formed are interesting and relate back to the Northern lights . 
Image found : http://c.gcaptain.com/wp-content/uploads/2012/08/Atlantic-hurricanes-karl-igor-julia-2010-noaa1.jpg
This is a weather report from space when a Hurricane is present in the weather. It is amazing to see the patterns that the clouds are forming . This could be interesting to develop into a hair style . 

Mind Maps

The idea stage .....


This image is slightly blurred a few off the words that appear in each section are :
Natural :
Life, death, animals, decaying, trees, wind , rain, water , sun , sea, land, sand , natural disasters , Natural light spectrum, why do these happens ? What happens when everything dies ? 
Explosion : 
War, machinery, blood, friendly fire, debris, chemical reaction , controlled environment, earth's core, weather , celebrations, fireworks. 
Purple : 
Royalty,Queen , speech , prestigious, mystery, murder, danger , unsolved, magic , crystal ball, hands, gypsy, Blackpool, velvet, spiritual 
Blue : Freedom, open air , walks, countryside , sky, clouds , heat , sun , rays, moon, darkness, sadness, tears, water , sea , animals , ice, pirate , sailor , boys 

Through the process of mind mapping it became evident that the four words all have a similar underlying theme and that is light/colour, water and reflection . I would like to use these as a starting point to further my research . 

Who are Illamasqua?


Illamasqua are a make up brand who  3 years ago unknown ......they are now rivalling the big make up brands such as Mac and Bobbie Brown. Illamasqua began the brand with the philosophy 'make up for your alter ego' ..... This has now been developed into 'We are colour. You are beauty .'
This supports their ethos as a powerful brand they are bringing individualism back to the world of beauty. Illamasqua support the uniqueness in a person and celebrate it , rather than conceal and clone like many other beauty brands. This celebration needs to be witnessed by the world, they are starting a revolution that could end anywhere .

Looking into their collections it is clear the they have a theme that runs through the editorials and the colours of the collection . When looking into the designs of  my images this is something I will have to consider.

The first time I went into a Illamasqua store I felt liberated with the selection of colours, the atmosphere, the people who worked there . This needs to be shown in the images , I would like these image to relate to the consumer as an achievable look and an aspirational dream .

Illamasqua capture images for the advertisements in a different way to other brands they are not interested in displaying the entire face , even it is just an eye or a lip that is visiable it is still showing the creativivity and innovation of the brand .

Alex box is creative director for Illamasqua , which adds an edge to their collections , as Box is renowned in the industry for her excellence as an artist . The passion that Box and the staff at Illamasqua have about make up and expression is visible through there campaigns :





Image found : https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj-QXaqZa_TpfrEkXffH9qupLkzcYf2Syfcko_r3nuJj7X6WvbKAMpVzrsOviTUArcmPX2fvJjt2Dn9eSlQOxTmNXzGvBk0uQCfp7DY-xHf9e7yH6HqjvnlA6xPsnJm6oNkGjMU3EiID7AB/s1600/illamasqua.jpeg

Image found : http://www.propaganda.co.uk/wp-content/uploads/illamasqua_3.jpg
Image Found : https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQR7w-0h4BnLwS80w76C8qbSV59cr27WJltViteRi7IGTCcB7uAsO4ilb76UpYouS86lC42DlMUMmo-StEqksuvJ1qno9KiKDlnv5r8WOMLDb-n1cGjAm4_c0DE8xEVmWDtaB6QWAyu34/s1600/illamasqua+i'mperfection+issue.jpg
Image found : http://www.google.co.uk/search?q=illamasqua+campaign&client=safari&rls=en&tbm=isch&tbo=u&source=univ&sa=X&ei=TEKJUebZGsWb0AXr5IHoDA&ved=0CDAQsAQ&biw=1257&bih=609#imgrc=po-edWvP8yyhGM%3A%3B6wxmWYRyomOqRM%3Bhttp%253A%252F%252Fwww.chicprofile.com%252Fwp-content%252Fuploads%252F2012%252F03%252FIllamasqua-Human-Fundamentalism-Collection-Spring-Summer-2012-promo4.jpg%3Bhttp%253A%252F%252Fwww.chicprofile.com%252F2012%252F03%252Fillamasqua-human-fundamentalism-collection-for-spring-summer-2012-all-promo-photos-information-prices.html%3B600%3B400
Image found : https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEisr7tfl0My68oKRPzjnbMRM3Z0QLV9LTdn5Xag9r4udHyvFZGINTQ1EEzJ8RlN5UqTV27uvplGLvnjcvFHv6Esw0WzwK7H9ja8a1dnt21Maxh4omFtU9vEZUaZped76aRV6HFkLBb7CqEB/s1600/Patricia-lr.jpg




Tuesday, 7 May 2013

The Brief

Illamasqua 
As part of an assignment I have been asked to create one beauty make up look and one fantasy make up look. The two images should be on a similar theme and be innovative, with obviously reflection to the brand itself .
This blog will show the initial ideas , developments, face charts, testing and the final images . In order to start this process two words and two colours had to be chosen ...........

Purple            
                                    Blue 

                                                                    Natural
               Explosion